The Enterprise



History

Few years ago, the official student publication of the then College of Business Administration (CBA) was born and it bore the name BSBA Tabloid. It was in the academic year 1987-1988 that the editorial board members were advised that the acronym BSBA in the BSBA Tabloid was used in the wrong context and was a redundancy anyway, that is why it was taken out of the name of the publication. Thus, in the academic year 1987-1988, the college publication bore the name "The Tabloid". At that time, it was even suggested that the whole name be changed because the word tabloid connotes sensationalism - a newspaper quality that is certainly not advised.

In academic year 1988-1989, the Chief Editors Veronica J. Galve and Rhodora B. Turla, together with their adviser Mr. Jesus D. Panlilio, officially changed the name of the CBA publication from The Tabloid to "Enterprise", a name more in keeping with the spirit of the college. Consequently, the Chief Editors did not change the numbering. From Vol. 8 No. 2 of the last issue of The Tabloid dated March 1988, the first newspaper bearing the name Enterprise was numbered Vol. 9 No. 1, and was released in August 1988. A newspaper wasn't born; it was only rechristened and renamed Enterprise.

The Enterprise continued its existence up to present. From the usual two-colored newsletter that was later on evolved to a broadsheet printed in newsprint, the modern issues of The Enterprise now appears in white paper with a full-color mini magazine which definitely puts the reader into interest to really appreciate the CBA publication. The Enterprise also has its literary folio and magazine published yearly to provide the students quality reading materials not only to provide the information but also to boost their desire to read.

In February 2009, the annual journalism awards conducted by the Office of Students Affairs was revived after a three-year hiatus. The Enterprise participated in all the categories and consequently won 4 out of 8 nominations, including the Best Publication category.

At present academic year, The Enterprise serves as the official student publication of two of the biggest colleges in Holy Angel University, the College of Business and Accountancy and the College of Hospitality Management.

Other Published Materials

PRORATA

The first issue of The Enterprise magazine was released in 2002 bearing the name "Image". The Editorial Board, headed by the Editor-in-Chief Alain D. Miranda, had chosen children to be the cover of the first magazine, thus it featured childhood as the most enjoyed part of one's life. In academic year 2003-2004, The Enterprise released the second issue Image that featured 21 different kinds of students, each with a distinct story to tell.

In 2005, the magazine of The Enterprise was renamed "Imprenta", which is a Filipino word meaning to print or printed. Thus, the magazine is a hardcopy of printed works of the publication team of The Enterprise. The Editorial Board, headed by the Editor-in-Chief Katrina S. Dimacali, decided to change the name of the magazine to serve the students with a little bit difference from the usual Image.

From Image to Imprenta, and now "Prorata", the modern magazine of The Enterprise. Published in March 2009, Prorata reawakens Imprenta after two years of quiescence. The Editorial Board, headed by the Executive Editors Aubrey D. Ocampo and James Bryan C. Torrico, decided to rename the old magazine because the term imprenta does not purport any direct relation to the world of business, since The Enterprise serves as the publication of the College of Business and Accountancy.

Prorata carries texts which are not only pure news stories nor pure feature writings, but a proportion for both.

BLUE CHIP

The literary folio of The Enterprise was used to be referred to as Tinta, a Filipino word meaning ink which is used as a weapon of every writer. It was in 2000 when the literary folio was renamed "Blue chip" since the term connotes something in the business world. In 2002, the Editorial Board, headed by Editor-in-Chief Maria Celeste Torres, decided to launch back Tinta as the name of the Kapampangan and Filipino literary folio of The Enterprise. Thus, Blue chip served as the English literary folio.

Blue chip and Tinta were usually published yearly to provide the CBA students of literary masterpieces composed by their fellow CBA students. In 2005, however, Tinta begun to decline, while Blue chip remained to be the literary folio of the college, taking over the purpose of the Tinta as the Kapampangan and Filipino literary folio and at the same time serving its primary purpose as the English literary folio. It was also in academic year 2005-2006 when the Blue chip started to have its theme, thus the Heart's Edition was released, featuring literary works about love and life. It was followed by the Fantasy Edition in academic year 2006-2007 and the Dark Edition in academic year 2007-2008. The latest edition so far is the Kwentong Kalye Edition for academic year 2008-2009.

60 FACES COFFEE TABLE BOOK

In line with the 60th year of the College of Business and Accountancy, The Enterprise is about to publish a book featuring 60 successful graduates of the college in their chosen fields within its 60 years of existence. Such project was initiated by Dr. Arlyn S. Villanueva, University President, who also served as the Dean of the College of Business and Accountancy.


The Enterprise Editorial Board (SBA’s Student Publication) 2016 – 2017

Editor - in - Chief:Justine Claude Santos
Managing Editor:Mary Rose Calacala
Associate Editor-Internal:Jetro Madriaga
Associate Editor- External:Andrea Bulaun
News Editor:April Morales
Assistant News Editor:Christiana Jade Calma
Features Editor:Alyssa Marie Trinidad
Assistant Features Editor:Davelyn Camille Rosales
Sports Editor:Viah Mae Manansala
Literary Editor:Nichole Hernandez
Photo Editor:Bryan Baquing
Layout Editor:Khyle Christian James
Arts Editor:Marielle Macabuhay
Special Reports Editor:Yvonne Candelaria